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in Celebrity Impersonation Scams
cnet.com
· 2026-03-18
Modern online scams operate across multiple platforms, perhaps spanning social media, messaging apps, email and online marketplaces. Google, Meta and Amazon are among 11 tech, retail and payments comp...
aol.com
· 2026-03-17
Who the hell are you? I don’t recognise you as my mother.”
Diane’s son Jim* stormed into her home on a Sunday morning. He had just learnt that she was six months into a relationship with a fraudster ...
independent.co.uk
· 2026-03-15
Who the hell are you? I don’t recognise you as my mother.”
Diane’s son Jim* stormed into her home on a Sunday morning. He had just learnt that she was six months into a relationship with a fraudster ...
jdsupra.com
· 2026-03-11
[author: Dov Soloman]
The fraud landscape in 2025 has consisted of investigations into investment, cryptocurrency, and other cyber frauds, as well as key enforcement changes in both the U.S. and UK. ...
womansworld.com
· 2026-03-06
Beth Hyland never imagined she’d fall victim to a romance scam. But after meeting a man on Tinder who seemed perfect—too perfect—she lost $26,000 to an elaborate fraud scheme. The experience left her ...
azag.gov
· 2026-03-03
PHOENIX — To kick off Consumer Protection Week, Arizona Attorney General Kris Mayes and the Better Business Bureau's Joe Ducey are teaming up in a new public service announcement to warn consumers abo...
usatoday.com
· 2026-02-25
# Romance Scams Summary
Romance scams are surging, with victims losing thousands to thousands of dollars to scammers who pose as love interests or impersonate celebrities on dating apps and social media platforms like Instagram, Facebook, and Telegram. Victims—ranging from individuals to vulnerable populations like the elderly and those dealing with mental health issues—are being manipulated into sending money via gift cards, wire transfers, and cash, with some losing entire retirement savings or monthly mortgage payments. To stay safe, be cautious of online romantic connections who quickly ask for money, verify the identity of anyone claiming to be a celebrity, and never send gift cards or wire money to someone you haven't met in person.
mk.co.kr
· 2026-02-13
TV personality Jang Young-ran nearly fell victim to a voice phishing scam in which someone impersonated her stylist's friend, built rapport through friendly conversation, and then requested urgent money by claiming to be disabled. The scammer even provided a fake resident registration card, but when an acquaintance verified the ID number, it was found to belong to a deceased person, prompting Jang to avoid sending any money. The key takeaway for people is to verify identities through direct contact with known numbers, be suspicious of sudden requests for money from acquaintances, and never send funds based solely on documents provided by the requester.
star941fm.iheart.com
· 2026-02-08
A California woman lost her home and $81,000 in a sophisticated AI deepfake romance scam where criminals impersonated actor Steve Burton through convincing fake videos and voice messages to build a fake romantic relationship. Romance scams have become increasingly difficult to detect as AI technology advances, with victims losing over $1.14 billion in 2023 alone, and similar high-profile cases involving celebrities like Brad Pitt emerging. To protect yourself, be cautious about unexpected romantic advances online, never send money to people you haven't met in person, and verify claims by contacting the real person or organization through official channels.
fintech.global
· 2026-02-07
Romance scams have surged significantly, with money lost rising 37% and cases up 15%, costing UK victims an average of £7,500 each across 11 payments per scam. Fraudsters typically pose as overseas contacts, celebrities, military personnel, or oil rig workers and build trust over months before requesting money for fake emergencies, travel, or medical fees. Older adults over 55 are disproportionately targeted (58% of cases), so people should be cautious of new online relationships involving financial requests and verify identities through independent channels before sending money.
bpi.com
· 2026-02-04
# Fraud and Scams in America: A Growing Crisis
Fraud and scams cost Americans $12.5 billion in 2024—a 25% increase from the previous year—with nearly three-quarters of U.S. adults experiencing some form of online scam or attack, and one in five Americans losing money to these crimes. Most fraud originates outside the traditional banking system through social media, telecom platforms, and overseas scam centers in Southeast Asia, where U.S. law enforcement has limited reach. To combat this crisis, experts recommend that consumers stay vigilant against impersonation tactics and suspicious communications, while calling for greater accountability and coordination between government, banks, social media platforms, and telecom companies to prevent fraud before it reaches consumers.
investmentnews.com
· 2026-02-03
The financial advice industry faces a growing risk as aging financial advisors may develop cognitive conditions like dementia, potentially putting clients' investments at risk. A case study highlighted a 57-year-old advisor who repeatedly forgot calling about continuing education and made duplicate client trades without realizing it, later diagnosed with dementia—a situation that created compliance and legal complications for his firm. Financial services firms should establish monitoring processes to identify advisors with declining cognitive abilities to protect both clients and the business, though experts acknowledge it's difficult to know how widespread the problem is.
financialit.net
· 2026-02-02
Romance scams cost UK victims £20.5 million in just six months of 2025, with losses jumping 37% year-over-year as fraudsters increasingly exploit emotional connections to extract money. Victims—particularly those over 55, especially ages 65-74—typically lose an average of £7,500 after sending 11 payments over about three months, as scammers build fake relationships using fabricated stories (claiming to work abroad, in the military, or as celebrities) before gradually requesting money for supposed emergencies or travel. To protect yourself, be suspicious of online relationships that quickly turn romantic without meeting in person, never send money to someone you haven't met face-to-face, and report suspicious behavior to your bank immediately.
ffnews.com
· 2026-02-02
# Romance Scams Surge 37% as Victims Lose Thousands
Money sent to romance scammers jumped 37 percent in a year, with victims losing an average of £7,500 across 11 separate payments over three months, according to a new TSB report. Romance scams are particularly devastating because fraudsters spend months building trust with victims before requesting money, then continually create new reasons to ask for additional payments. To protect yourself, be cautious of online relationships that quickly progress to requests for money, verify identities through video calls before any financial involvement, and consult your bank if you're asked to make multiple payments to the same person.
chipchick.com
· 2026-02-02
A TikToker discovered her mother, married for 53 years, had fallen victim to an internet romance scam and sent $17,000 to a scammer posing as a man named John who fabricated emergencies like a nuclear plant explosion and flight problems to justify requests for money. The scammer isolated the mother from her family, and the situation became so dire that the daughter advised her father to consider divorce to protect their shared assets before the mother drained them completely. The story highlights how scammers specifically target elderly and vulnerable people through manipulation and secrecy, with the daughter urging early intervention, compassion, and education as critical tools to combat these schemes, while warning others to speak up rather than stay silent about suspected fraud.
chroniclelive.co.uk
· 2026-01-31
# Romance Scam Summary
Romance scammers defrauded nearly 3,000 Britons of an average of £7,500 each during the first half of 2025, with cases rising 37% year-on-year to total £20.5 million in losses. Perpetrators typically build trust over months before requesting money, then fabricate additional reasons for follow-up transfers, with over half of scams originating on social media platforms like Facebook and dating apps. To protect yourself, be cautious of online contacts claiming to be overseas, military personnel, or celebrities who eventually ask for money under pretexts of hardship or travel—verify identities independently and never send funds to people you haven't met in person.
chroniclelive.co.uk
· 2026-01-31
# Romance Scams Surge in the UK
Romance scammers in the UK have intensified their operations during the first half of 2025, with nearly 3,000 victims losing an average of £7,500 each in schemes totaling £20.5 million—a 37% increase year-on-year, according to TSB and UK Finance. Scammers typically spend months building trust with victims on social media platforms (particularly Facebook) and dating apps before requesting money, often fabricating emergencies or hardships and demanding additional payments after initial transfers. To protect yourself, remain cautious on social media and dating apps, be skeptical of profiles claiming to be overseas, in the military, or famous, and verify identities independently before sending any money.
aol.com
· 2026-01-30
A Michigan woman named Beth Hyland lost over $20,000 to a romance scammer who posed as a Frenchman named Richard on Tinder, using a sob story about being stranded in Qatar to pressure her into sending money. Romance scams cost Americans $672 million in 2024 according to the FBI, with seniors over 60 losing the most at $389 million collectively. To protect yourself, be wary of quick professions of love, requests for money, and people who make excuses to avoid meeting in person—especially those claiming to be stranded abroad needing financial help.
indexjournal.com
· 2026-01-29
A 44-year-old mother from England lost $344,000 to Instagram scammers impersonating celebrities like Alexander Ludwig and Charlie Hunnam over two years, eventually losing her home and car after being manipulated with romantic promises and sob stories about legal fees and financial emergencies. The scammers used fake accounts to build trust, moved conversations to private messaging apps like Telegram, and repeatedly requested money under various pretexts including divorce costs and legal troubles. To protect yourself, be skeptical of unsolicited messages from celebrities, never send money to people you've only met online, use reverse image searches to verify photos, and remember that real celebrities won't ask strangers for cash via social media.
douglascountysentinel.com
· 2026-01-29
A 44-year-old mother from England lost $344,000 to multiple Instagram scammers impersonating celebrities like Alexander Ludwig and Charlie Hunnam over two years, who manipulated her with romantic promises and sob stories about needing money for divorces, legal fees, and emergencies until she sold her house and car and became homeless. The scammers used fake celebrity accounts to initiate contact, then moved conversations to the encrypted app Telegram for "privacy" before systematically extracting money through emotional manipulation and false emergencies.
**Actionable advice:** Be extremely skeptical of unsolicited messages from celebrities on social media, never send money to people you haven't met in person regardless of their claims, and verify celebrity accounts through official verified badges and direct contact through verified channels rather than private messages.
uk.finance.yahoo.com
· 2026-01-29
# Romance Scams Cost Americans Millions
A Michigan woman lost over $20,000 to a romance scammer who posed as a French man named Richard on Tinder, quickly building trust through daily communication and promises of engagement before claiming he needed money while traveling for work. According to the FBI's 2024 Internet Crime Report, romance scams cost Americans $672 million in reported losses, with seniors aged 60 and over losing the most at $389 million. To protect yourself, be cautious of people who move relationships very quickly, avoid sending money to anyone you haven't met in person, and verify the identity of new contacts through video calls or meeting face-to-face before developing emotional or financial connections.
finance.yahoo.com
· 2026-01-28
Romance scams cost Americans $672 million in 2024, with seniors aged 60+ losing the most money, and scammers are increasingly using dating apps like Tinder to target vulnerable people. A Michigan woman named Beth Hyland lost over $20,000 to a scammer posing as "Richard" who quickly built an emotional connection, professed love, and then asked for money under the pretense of needing help while traveling for work. To protect yourself, be wary of dating app matches who move very quickly into declarations of love, ask for money, claim to be unable to access their bank accounts, or avoid meeting in person with excuses about travel or emergencies.
eveshamjournal.co.uk
· 2026-01-27
A 44-year-old NHS worker in Worcestershire lost £250,000 across six different romance scams over two years, where fraudsters impersonated celebrities like Nicky Byrne and actors on Facebook and Instagram, each time creating new excuses to request money transfers via Bitcoin. Ms. Barton, who was vulnerable following personal losses and a divorce, has lost her home, car, and custody of her children as a result of the scams. To protect yourself, be extremely cautious of unsolicited messages from celebrities on social media, never send money (especially cryptocurrency) to people you haven't met in person, and remember that legitimate celebrities will never ask for financial help through private messages.
pcmag.com
· 2026-01-26
Online scams are becoming increasingly sophisticated and widespread in 2026, with scammers targeting vulnerable populations including laid-off workers, lonely people on dating apps, immigrants seeking legal help, and taxpayers through impersonation schemes. New threats include AI-generated deepfake videos and audio clips designed to trick people into sending money to criminals who pose as loved ones, immigration officers, or government agents. To protect yourself, remain skeptical of unsolicited contact requests money transfers, verify identities through official channels before sharing personal information or funds, and remember that anyone—regardless of financial status—can become a victim of these evolving scams.
au.pcmag.com
· 2026-01-25
Online scams are becoming increasingly sophisticated and widespread, with scammers targeting vulnerable populations including laid-off workers, lonely people on dating apps, immigrants seeking legal help, and anyone receiving unsolicited calls or texts. A major emerging threat is the use of generative AI to create deepfake videos and audio to impersonate loved ones and trick people into sending money. To protect yourself, remain skeptical of unsolicited contact, verify requests through independent means (calling organizations directly), never send money via untraceable methods like wire transfers or gift cards, and remember that scammers cast a wide net—anyone can be a victim regardless of income or credit score.
khaborwala.com
· 2026-01-24
A 75-year-old widower in Bangladesh lost approximately 700,000 BDT (roughly $8,400 USD) over eight months to a scam artist who promised to arrange his marriage to a famous film actress. The fraudster, using false claims of connections in the film industry, extracted money through various pretexts including "gift expenses" and "legal documentation costs" via both cash payments and digital transfers. To protect yourself, be extremely skeptical of unsolicited marriage proposals from strangers, especially those involving celebrities or high-profile individuals, and never send money to unknown intermediaries claiming to facilitate such arrangements.
womansworld.com
· 2026-01-14
Scammers are impersonating celebrities like Reese Witherspoon on social media platforms like Instagram and TikTok, sliding into fans' direct messages to build fake relationships before requesting personal information or arranging fraudulent meetings. Witherspoon herself recently warned fans about multiple fake accounts using her name to manipulate people, with some imposter profiles already gaining thousands of followers. To protect yourself, be skeptical of direct messages from celebrities, verify accounts through official verification badges, and never share personal information or agree to meetings with unverified accounts.
womansworld.com
· 2026-01-10
# Fake Boss Text Scam Summary
Scammers are impersonating managers and executives via text, email, and other messaging platforms to trick employees into sending money, gift cards, or sensitive documents by creating a false sense of urgency and confidentiality. The scam, also called CEO fraud or boss impersonation, is becoming more prevalent thanks to AI tools that help fraudsters make their messages appear legitimate. To protect yourself, cybersecurity experts recommend being suspicious of urgent requests from your boss—especially those asking for money or sensitive information—and verifying requests through a separate communication channel before complying.
pcmag.com
· 2026-01-08
Online scammers are increasingly exploiting vulnerable populations—including laid-off workers, lonely dating app users, and immigrants seeking legal help—using techniques like AI-generated deepfakes and fake immigration legal services to steal money through wire transfers and video call impersonation. Scam artists target anyone regardless of financial status and send numerous daily messages to maximize victims, with particular surges expected in 2026 around immigration services, phone/text schemes, and AI-enabled fraud. To protect yourself, remain skeptical of unsolicited contact offering quick solutions, verify services through official channels before sending money, and remember that legitimate government agencies and lawyers won't demand payment via wire transfer apps like Western Union or Zelle.
valleycenter.com
· 2026-01-08
# Scam Summary
One in five people have fallen victim to scams, which caused $12.5 billion in losses last year—a 25% increase from the previous year, according to a bank manager's presentation at a safety symposium. The most common scams include imposter fraud (criminals posing as officials), romance scams targeting lonely individuals through dating sites and social media, and wire fraud where scammers pose as trusted contacts to trick victims into sending money. To protect yourself, be cautious about wire transfers (which cannot be reversed once sent), verify requests from banks or loved ones through independent contact, and report suspicious transactions to your financial institution immediately.
businessday.ng
· 2026-01-07
Nigerian police arrested 20-year-old Essien Emmanuel Akpama at Lagos airport in January 2026 after months of investigation into romance and celebrity scams that defrauded American victims of over $1 million. The suspect used fake identities and cryptocurrency schemes to trick victims into sending money for fake property purchases and gift cards, with one 47-year-old woman losing $1 million alone. To protect yourself, be extremely cautious of online relationships involving requests for money or cryptocurrency, verify celebrity identities through official channels, and never send funds to unknown individuals regardless of their story.
fox6now.com
· 2026-01-07
The Wisconsin Better Business Bureau is warning consumers about scams targeting people seeking weight loss and GLP-1 medications like Ozempic, which scammers are exploiting due to high demand and limited availability. Fraudsters use fake websites, text messages, deepfake videos of celebrities and doctors, and AI-generated images to trick people into purchasing fake or unsafe products, with victims losing hundreds of dollars and struggling to get refunds. To protect yourself, be skeptical of unsolicited messages about weight loss offers, verify celebrity endorsements independently, only purchase medications from legitimate pharmacies, and avoid clicking links in suspicious texts or ads.
saturdayeveningpost.com
· 2026-01-05
# Romance Scams Summary
Romance scams have become increasingly sophisticated and costly, with Americans losing $1.3 billion in 2022 alone—more than double the previous year's losses. Scammers build fake emotional relationships with victims (particularly targeting elderly people, women, and widowed individuals, often through social media) and then request money under false pretenses, with criminals now using AI-generated deepfake videos and voice cloning to appear convincing during video calls. To protect yourself, be skeptical of romantic interests who quickly ask for money, verify identities through independent means before sending funds, and avoid sharing personal information or video chatting with people you haven't met in person.
townhall.com
· 2026-01-03
Three people have been sentenced to prison for running a romance scam that defrauded victims across the United States and contributed to the death of at least one elderly victim, resulting in $388,500 in losses. Salma Abdalkareem, Chinagorom Onwumere, and Stephen Anagor received sentences ranging from 51 to 108 months and must repay victims and complete supervised release. To protect yourself, be cautious of online romantic relationships—especially with people claiming to be military personnel or those asking for money or personal information—and verify identities through video calls or in-person meetings before sending any funds.
ketv.com
· 2026-01-01
Scams targeting elderly people are becoming increasingly sophisticated and harder to detect, with AI-generated voices and celebrity imposter schemes causing particular concern—the FBI reported an 11% increase in financial losses among victims over 60 in 2023, with some losing their entire life savings. Common scams include celebrity impersonators requesting money for travel and "grandparent scams" where fraudsters pose as distressed grandchildren needing bail money. Experts recommend involving family members in financial oversight and maintaining healthy skepticism about unsolicited contact, especially when callers request money or sound unusually convincing.
apg-wi.com
· 2026-01-01
Online scams targeting residents of Washburn County include celebrity impersonation schemes and "pig butchering" fraud, where scammers create fake profiles impersonating celebrities or romance interests to build trust before requesting money or gift cards. Investigators report that victims have lost substantial sums—including one woman who lost $90,000—and these funds are nearly impossible to recover since scammers typically spend them immediately or convert them to cryptocurrency. To protect yourself, remember that legitimate companies never request payment via gift cards or cryptocurrency, and be cautious of unsolicited messages from celebrities or strangers asking for financial information.
gazettextra.com
· 2025-12-31
Online scams continue to plague internet users, with celebrity impersonation and "pig butchering" schemes among the latest threats. Scammers create fake celebrity profiles on social media to build trust with victims before requesting money, gift cards, or cryptocurrency—funds that are nearly impossible to recover once sent. To protect yourself, remember that legitimate companies never ask for payment via gift cards or crypto, and be cautious of unsolicited messages from celebrities or investment opportunities online.
yahoo.com
· 2025-12-28
Experts predict that AI-generated deepfakes and gift card scams will surge in 2026, potentially causing identity fraud and financial losses for consumers. Scammers use increasingly convincing fake videos, audio, and messages—sometimes impersonating loved ones—to trick victims into sending money or revealing personal information. To protect yourself, verify the source of communications before clicking links, be skeptical of urgent requests for gift cards or money, and use security-driven digital tools offered by your bank.
womansworld.com
· 2025-12-27
Seniors should be vigilant in 2026 as scams involving AI-generated deepfakes and gift card fraud are expected to surge, with deepfakes increasing 243% over the past year and potentially resulting in identity theft and financial loss. Common scams include fake Amazon texts, suspicious QR codes, and impersonators claiming to be family members demanding immediate gift card purchases. To protect yourself, experts recommend verifying information sources before clicking links, being skeptical of urgent requests for gift cards, and remaining cautious of communications that may be AI-generated.
womansworld.com
· 2025-12-27
# Year-End Scams Summary
Scammers are targeting people with fake IRS tax deadline calls and unclaimed benefits schemes as 2025 approaches, pressuring victims to pay money immediately or share sensitive financial information like bank account numbers. To protect yourself, verify any IRS claims directly through the IRS website or with a trusted financial advisor rather than responding to unsolicited calls, and never share personal banking details with callers you haven't independently verified. If you receive a suspicious call, report it to the IRS immediately to help protect others from falling victim to these costly scams.
womansworld.com
· 2025-12-20
Romance scammers are posing as celebrities on social media to build fake relationships with victims and steal money, as documented by Reddit users sharing stories of loved ones who lost thousands of dollars and damaged their financial accounts. Victims—often fans of the impersonated celebrities—are manipulated through daily contact, fake gifts, and fabricated meeting plans, leading them to send money for various excuses. To protect yourself, be skeptical of online relationships with celebrities, never send money to someone you haven't met in person, verify identities through official channels, and report suspicious accounts to social media platforms immediately.
disneydining.com
· 2025-12-08
A devoted General Hospital fan lost her entire life savings totaling $350,000 in a romance scam involving AI-generated videos and messages impersonating actor Steve Burton. Abigail Ruvalcaba was manipulated over more than a year into an emotionally invested fake relationship, eventually selling her family home and transferring the proceeds to the scammer before the fraud was discovered by her daughter. The victim now faces eviction as the property cannot be recovered despite the family's attempts to buy it back from the new owners.
people.com
· 2025-12-08
Dan Smoker lost $17,000 after a United Airlines customer service agent transferred him to a scammer posing as "David" who claimed to rebook his family's cancelled flights to Europe. The scammer convinced Smoker the $17,328 charge would be refunded later, but the refund never materialized and David's number became blocked when Smoker followed up. United Airlines confirmed their agent had Googled a fake Lufthansa phone number and transferred Smoker to the scammer by mistake; the airline refunded some associated costs but not the original $17,000, leaving Smoker to dispute the charge with American Express.
financialpost.com
· 2025-12-08
Canadians lost $310.6 million to investment fraud in 2024, with deepfakes of celebrities and politicians used in fraudulent social media ads promising unrealistic returns. While reported cases have leveled off since 2022, experts estimate only 5-10 percent of fraud incidents are reported due to victim shame and underreporting. Younger Canadians aged 18-24 are experiencing the largest rise in reported fraud victimization, and the article advises protecting oneself through digital privacy awareness, recognizing red flags in investment ads, and reporting suspected fraud.
techradar.com
· 2025-12-08
Romance scams cost victims over £106 million in 2024 in the UK alone, with fraudsters increasingly using AI-generated deepfakes and synthetic identities to impersonate celebrities and trusted individuals, as demonstrated by a case where a French woman lost €830,000 to fake Brad Pitt impersonators. Beyond romance fraud, these same tactics are being deployed in investment scams, phishing attacks, and social engineering schemes, with investment scam losses reaching £144.4 million in 2024 and one Georgian network defrauding victims across multiple countries of $35 million using deepfake videos of money expert Martin Lewis.
regulatoryoversight.com
· 2025-12-08
On June 18, Arizona Attorney General Kris Mayes partnered with the Better Business Bureau to launch an educational campaign featuring four PSA videos designed to help Arizona residents—particularly seniors—recognize and avoid common scams. The campaign addresses fraudulent celebrity scams using AI deepfakes, moving company hostage loads, cryptocurrency scams (which cost Scottsdale residents over $5 million recently), and AI-based scams, with Arizona residents losing approximately $392 million to consumer fraud in 2024.
people.com
· 2025-12-08
Journalist Alex Sammon investigated a job offer scam by deliberately responding to a text message recruiting for fake remote work, which led him to uncover a Philippines-based "click farm" operation that required users to perform repetitive clicks on music streaming platforms while pressuring victims to make Bitcoin purchases to access earnings they could never withdraw. According to the FTC, Americans reported $470 million in losses to text scams in 2024, more than five times the amount reported in 2020, with tens of thousands of people reporting similar fraudulent job offer texts. Sammon lost less than $100 during his investigation but documented how scammers use fake recruiters and fake earnings to manipulate victims into
womansworld.com
· 2025-12-08
Hallmark Channel and actor Tyler Hynes warned fans about a widespread Instagram scam in which impersonators claiming to be Hallmark stars direct-message fans asking for money, often claiming romantic interest and using AI-generated videos and audio to appear authentic. Hallmark advised fans to never send money to anyone claiming to be a celebrity, to verify official accounts are verified and legitimate, and to adjust privacy settings so only confirmed followers can send direct messages.
theguardian.com
· 2025-12-08
The Liberal Democrats called for urgent regulation of YouTube advertising after scams involving deepfakes, impersonated public figures, and fraudulent investment schemes proliferated on the platform with minimal oversight. Notable examples included AI-generated deepfake ads impersonating consumer champion Martin Lewis to promote cryptocurrency schemes, as well as ads for fake products, scam diet pills, and government grant impersonations that remained online for days before removal. The party is urging the UK government to bring YouTube under the same pre-approval and independent enforcement standards as traditional broadcasters, with Ofcom given powers to levy fines and redirect revenues to scam victims.
malaysia.news.yahoo.com
· 2025-12-08
Malaysian authorities have warned of a rising trend of AI-generated deepfake voice scams targeting victims by impersonating family members and public figures. Since early 2024, police investigated over 454 cases involving cloned voices requesting urgent money transfers, resulting in approximately RM2.72 million in losses, with scammers also using altered videos of celebrities and political figures to promote fake investment schemes. The scams exploit emotional trust and create false urgency, posing threats to individual safety, media credibility, and national security.